invati advanced™ exfoliating shampoo rich

Nourishing shampoo gently exfoliates and renews the scalp.
• Reduces hair loss by 53%* when used as part of the invati advanced™ 3-step system
• 4 out of 5 women say their hair looks and feels thicker and fuller**
• Formulated for medium to thick thinning hair, and normal to dry scalp types
• Formulated with 10X more conditioning agents*** for added nourishment
• Wintergreen-derived salicylic acid helps remove build-up that can clog pores
• A blend of Ayurvedic herbs including ginseng and certified organic turmeric invigorate the scalp when massaged in
• Delivers a soft, smooth and nourished afterfeel
• Sulfate cleanser-free formula with low lather
• Color safe

Winner of Harper's Bazaar ‘Best Thickening Shampoo' 2019

SHAPE Editor's Pick for Best Exfoliating Shampoo for Thinning Hair

Save money and save plastic when you buy a liter.
• liters cost 20% less per ounce.†
• liters use up to 28% less plastic.†

FREE FROM:
Parabens
Mineral Oil
Petrolatum
Formaldehyde
Animal Ingredients
Synthetic Fragrance

Aveda's own pure-fume™ aroma with certified organic lavender, rosemary, geranium, vanilla and other pure flower and plant essences.

Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.

*Due to breakage from brushing, after using the invati advanced™ system for 12 weeks.
**In a 12-week consumer study of 104 women using the invati advanced™ system.
***When compared with invati advanced™ exfoliating shampoo: light.
†Due to buying one liter (33.8 oz) bottle versus the equivalent product in standard-size bottles or tubes.

USAGE

Massage into wet hair and scalp. Rinse. Follow with invati advanced™ thickening conditioner and scalp revitalizer

TIP: Use the invati advanced™ intensive hair and scalp masque in place of the invati advanced™ thickening conditioner on days you need a little extra nourishment for your hair and scalp.

INGREDIENTS

Ingredients: Water\Aqua\Eau, Sodium Lauroyl Methyl Isethionate, Sodium Chloride, Methyl Soyate, Babassuamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Cocamide Mipa, Glycol Distearate, Propanediol, Curcuma Longa (Turmeric) Root Extract, Panax Ginseng (Ginseng) Root Extract, Emblica Officinalis Fruit (Amla) Extract, Lauric Acid, Glyceryl Caprylate, Lactic Acid, Sodium Laurate, Methyl Trimethicone, Arginine, Salicylic Acid, Acetyl Carnitine Hcl, Sodium Gluconate, Acrylates/Dimethicone Copolymer, Guar Hydroxypropyltrimonium Chloride, Malt Extract, Adenosine Phosphate, Creatine, Yeast Extract\Faex\Extrait De Levure, Caffeine, Dimethicone Peg-8 Polyacrylate, Polyglyceryl-10 Laurate, Fragrance (Parfum), Linalool, Eugenol, Geraniol, Citronellol, Citral, Benzyl Benzoate, Limonene, Potassium Sorbate, Phenoxyethanol <ILN42803>

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.